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Work Experience• Managing Product Line with a turnover of approx 60 M€.
• Responsible for Product line business strategy, consolidated profitability (P&L), product portfolio / specifications and roadmap, customers view and suitable product offering.
• Achievement: improved GM and reduced warranty cost, launched a new skiploader
• Factories located in Raisio (Finland) and Shanghai (China).
Director, Environment and Business support APAC
(July 2010 – March 2012)
• Responsible for sales and marketing support in the APAC region for waste handling-systems (hydraulic equipment for loading and unloading trucks).
• Sales revenue responsibility approx. 20 M€ in 2010.
• Factories in Finland and China.
• Managing JV in China (100 employees).
• Products: Waste handling equipment.
Managing Director (Shanghai)
(2004 – 2010)
• Established in 2005 a WFOE with a business license of producing, selling and servicing hydraulic equipements for trucks.
• Established in 2008 a JV in China. This JV was responsible for production and selling of waste handling equipment and installation of hydraulic equipments on trucks.
Vice President Marketing and Sales in APAC region (Shanghai)
• Responsible for sales offices in China, Singapore, Malaysia and Indonesia.
• Managing dealers in APAC region as well giving sales support to own sales companies in Japan and Australia.
• Products: Truck mounted cranes, taillifts and demountables.
• Managing assembly plant for hooklifts.
Vice President Production (Shanghai)
(nov. 2004 – 2006)
• Established an assembly plant in Shanghai for hooklifts (greenfield).
• Transferred production from Finland to Shanghai.
• Supporting distributors in the APAC region.
(1999 – 2004)
• Developing and supporting overseas markets (+BeNeLux) for the sales of hooklifts.
• Key account management
• Operational responsible for sales companies in Singapore, Malaysia and Indonesia.
• Support the dealers in the Asian Pacific region.
• Established workshop for installation and servicing hydraulic equipment
EducationH.T.S. Bedrijfskunde (Bachelor degree in Science engineering).
University, Eindhoven Netherlands
M.T.S Werktuigbouwkunde (Mechanics)