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Marketing manager

Marketing manager

Work Experience

I have over 20 years' experience in the public and private sectors in Public Presentation which covers financial reporting and spans across to marketing communications including brand reputation management.

Since 2000 I have been working as an interim manager.

My first assignment was for TXU/Eastern Energy where I helped establish a social business unit and launch a range of new products.

Also in 2000 I was appointed by the Departmebnt of Social Security a non executive director of the Child Support Agency to help create an internal communications framework.

Recently I have completed an 18-month assignment for Taylor Woodrow, the construction company.

Previously I was director of communications at Norwich Union, the insurance giant, for 7 years. I helped the company to demutualise and float on the London stock market.

Before that I was head of public relations at LloydsTSB the banking group.

And previously I was principal spokesman for the Department of Trade and Industry/

And before that I was in publishing and journalism.

Education

I have the International Baccalaureate
I studied International Relations at the Institute of Political Science, University of Paris in the klate 60's.

Skills

Public presentation: startegy, counseling, crisis management

Financial reporting: annual/interim reports, analyst/media briefings

Media relations: drafting announcements, evaluation

Staff relations: ,anaging team briefing processes, newsletters

Public affairs: familiarity with Whitehall/Westminster

Marketing: analysis/research, strategy/planning, new product launches, cause related marketing

Advertising: creative direction, campaign execution

Internet: editing sitre content and site management

Brand development: creating a competitive advantage by means of differentiated positioning

Budget managemebnt: planning and management

People management: ream leadership/motivation/vision

Languages

English: mother tongue

French spoken fluently

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